Dubai, UAE: The Dubai Marathon is again on February 12, 2023, with adidas chosen as a key accomplice and lead sponsor for the much-awaited sporting occasion within the area.
The twenty second version of the Dubai Marathon is predicted to draw greater than 30,000 resident and worldwide individuals who will probably be descending on the Emirate to run throughout three races – the complete marathon, the favored 10km highway race and the 4km Enjoyable Run. Named one of many world’s quickest marathons, the route will take runners via the favored Umm Suqeim, Jumeirah Seaside and Al Sufouh roads, with iconic landmarks of Burj Al Arab, Madinat Jumeirah and The Westin Dubai Seyahi within the backdrop.
As a part of this 12 months’s marathon, adidas has launched three packages to present runners a leg up and obtain their private bests. The initiative additionally goals to strengthen the working tradition within the UAE with a concentrate on race prep, panels and discussions, diet and restoration, and unique experiences.
The adidas Runners group 12-week Marathon Coaching Program, led by the adidas coach groups, has three periods every week to assist improve runners’ foundational sport and working efficiency. This system focuses on the complete holistic strategy that features Mobility, Power, Mindset, Diet, restoration and working. This system will probably be complimented by panel talks, discussions specializing in race prep, working gear and lots of different matters coated by the adidas Runners teaching crew to help all runner to be prepared for the massive day.
The Ladies’s First 10K Program is geared toward feminine runners within the MENA area who need to conquer their first 10KM race. This system goals to present 100 first time feminine runners an inclusive, judgment free and supportive protected area throughout the adidas Runners Womens Squad to assist them obtain their targets.
The Pace squad has been designed for Dubai runners who’re chasing the last word marathon purpose (sub3:15 for Ladies and sub3 for males – finishing the marathon beneath 3 hours) giving a bunch of beginner runners an elite bespoke coaching expertise. 12 candidates (6 males and 6 girls) have been chosen from over 60 functions to this distinctive program. adidas will spotlight the journey of those athletes on social media with a spread of informational content material as they work in direction of their purpose.
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Sarah Skaf
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RED HAVAS
About adidas in Soccer
adidas is the worldwide chief in soccer. It’s the official provider of a very powerful soccer tournaments on the earth, such because the FIFA World Cup™, the UEFA European Championship, the UEFA Champions League & Main League Soccer. adidas additionally sponsors among the world’s high golf equipment together with Actual Madrid, Manchester United, Arsenal, FC Bayern Munich & Juventus, in addition to high Federations resembling Germany (DFB), Spain (RFEF), Belgium (RBFA), Argentina (AFA) & (as of January 2023) Italy (FIGC). adidas can also be accomplice to among the finest athletes within the recreation together with Leo Messi, Paul Pogba, Mohamed Salah, Paulo Dybala, Karim Benzema, Lindsey Horan, Wendie Renard, Catarina Macario, Jude Bellingham, Vivianne Miedema, Trinity Rodman, Jennifer Hermoso, Serge Gnabry, Pedri and Joao Felix.
